One of the most significant steps that the goat meat industry can undertake is to establish cooperatives of commercial producers. These cooperatives are formed to sell in volume because the market is interested in guaranteeing a constant supply of goats. Among other things, the co-op can also put a floor in the market for goat meat as for beef and bring more attractive prices. However, market feasibility studies are important to strategically  place the meat in appropriate marketing channels so that maximum profitability is obtained for co-op members.

Locating slaughter facilities is important; there is much less profitability in selling live goats for meat. Selling various cuts of goat meat is considerably more profitable.

Back to Marketing